WOM

Reading today's London Metro freebie on the Tube I can across an article about Energy Saving Week. That's great but what struck me was what it had to say about the way the message was to be spread. A report called " The Power of One" by marketing agency Wildfire claims we have on average 169 people in our social network and that an average of 3 conversations a month are being started about climate change. For those of us who believe in the Power of One Almighty God we can be sharing and influencing about an equally urgent issue. and it seems it is cool to be doing it as well. Word of Mouth marketing now seems to be the next most influential way that the advertising industry will be trying to get to us. Read more here. Working on the basis that people will naturally share  something they found interesting or exciting. Just like the Free Hugs guy got me blogging again after a long break.

Free Hugs

This guy has got me blogging again. If we want to be infectious about our faith we need to learn from those who are getting attention by whatever method it takes. That can only work if we are being genuine. Here is the video that started it all Also one of the web sites with lots of info.

'Anoint-ometer'

Our church are thinking of buying one these. It looks like an essential piece of kit for any worship centred congregation. But first we would like to hear from others as to how they have got on with theirs. I can see there might be unexpected side effects. Thanks to the Worship Oracle for bringing this important development to our attention.

10 Ways to keep me out of your church

OK so it's very late and I should be in bed but these two lists really rang true.

10 Ways to keep me from discovering your church

and the response

10 ways to draw me to your church

Found on Church Marketing sucks